Friday, September 30, 2016

This Meme Means...

Prompt: Find a school appropriate meme. Discuss the rhetorical devices of the meme. How does the meme use ethos, pathos, logos, purpose, audience, stance, genre, and medium?




This meme is about the Patti LaBelle Pies (sold at Walmart) that surfaced at Christmas time.  It uses pathos to exploit the supposed battle between two R&B divas, Patti LaBelle and Aretha Franklin.  It also uses ethos to suggest that perhaps Patti didn’t really make the pies herself.

The purpose of the meme is to make fun of the pies since many have assumed that Walmart massed produced the pies and “slapped” Patti LaBelle’s name and likeness on the box.  The genre is the fun, teasing side of African-Americans who like to boast about their pie making skills.  The audience is specifically African-Americans, but could be anyone familiar with the pies.